As we all know, Instagram is one of the most important platforms for companies and content creators, because a significant audience is built through it. For this reason, it is necessary to increase your followers so that the participation with your audience is close and reliable.
Getting started on this social network can be difficult and gaining credibility can take a long time, that is, it can take months or even years to be recognized by the app’s algorithm.
However, in this article we will present four strategies that will make your Instagram grow with the help of artificial intelligence. You will be able to incorporate some growth hacks into your daily work that will reduce the amount of time it would take to expand on Instagram.
#1 Brainstorm ideas for Instagram with artificial intelligence
The Instagram algorithm is a numbers game and loves the volume of content, this means that it is advisable to make between 3 and 7 posts a week to grow appropriately.
A high volume of quality content increases the chances that one of the publications will go viral, if you are constant the algorithm will reward your effort and give you a higher ranking
Creating pieces with quality content is quite a challenge and from there the help you can receive when using artificial intelligence tools becomes important.
Another great option to quickly grow your Instagram is to take advantage of trending topics by combining them with your brand to create content that people want to see. Some trending topics can be events like the Olympics, Super Bowl, Oscars, etc. Your mission then is to create content that takes advantage of these demand windows to become relevant in the eyes of your audience.
#2 Create short video content
Instagram reels have been the basis for many people to reach millions of instagram followers on this social network in recent months, this is because the average reach of these publications is 30 to 40 thousand people.
In some cases, these small videos can impact millions of potential customers, becoming one of the great tools that this application has.
However, the problem with this type of video creation is that it takes too long for a simple post. But, the solution to this is very simple, since artificial intelligence can help you reduce the time it takes to create these videos.
#3 Optimize the captions or captions of your Instagram posts with artificial intelligence
The objective of all these tips is to make people stop to read your content more carefully and for as long as possible, if we do that, the Instagram algorithm will notice that it is quality content and will reward you by sharing that content to more people.
Text accompanying images is typically limited to 2,200 characters, but that limit is too much. A fundamental part of success lies in optimizing the captions or captions, since people will spend more time interacting with your publication in search of more details.
We can use tools with artificial intelligence to ensure that we are not going to run out of interesting texts in our publications.
#4 Use professional art and images created with artificial intelligence for free
It is clear to all of us that Instagram is a visual platform, users interact with images and art that are pleasing to their vision. Whether you’re posting a message, quote, news story, or anything else, it’s important that your post be visually eye-catching. For this, you must create eye-catching images or decorated posts that allow the user to feel engaged with your content.
What AI algorithm does Instagram use?
- Image Recognition and Object Detection: Instagram likely employs deep learning algorithms, particularly convolutional neural networks (CNNs), for image recognition and object detection. These models can identify objects, faces, landmarks, and other elements within photos, enabling features such as automatic tagging, content filtering, and accessibility features for visually impaired users.
- Content Moderation: To maintain a safe and positive user experience, Instagram would use AI-powered content moderation systems. These algorithms analyze uploaded images and videos to detect potentially harmful or inappropriate content, such as nudity, violence, or hate speech. This helps keep the platform compliant with community guidelines.
- Image Enhancement: AI algorithms can be utilized to enhance images and make them more visually appealing. Instagram’s various filters and editing tools likely use deep learning techniques to adjust colors, lighting, and other aspects of the images based on user preferences.
- Recommendation Systems: Instagram’s explore page and content recommendations rely on sophisticated recommendation systems powered by machine learning. These systems analyze user behavior, engagement patterns, and content preferences to suggest posts, users to follow, and relevant hashtags.
- Sentiment Analysis: AI algorithms can analyze the text in captions, comments, and messages to perform sentiment analysis. This helps in understanding user sentiments and gauging overall user satisfaction, enabling Instagram to improve its services based on user feedback.
- Personalized Feeds: To create personalized feeds for each user, Instagram likely employs AI-based ranking algorithms. These algorithms prioritize content that users are more likely to engage with, based on their past interactions, interests, and connections.
- User Profiling: AI algorithms can build user profiles based on their activity, interactions, and preferences. This data is used to deliver targeted ads and content, enhancing user engagement and advertising revenue.
- Automated Tag Suggestions: Instagram’s AI could suggest relevant tags for posts based on the image content, recognizing objects and scenes within photos.
- Caption Generation: AI-generated captions could be used to describe images for visually impaired users, enhancing accessibility.
- Automated Translations: AI algorithms could assist in translating captions and comments, fostering communication between users who speak different languages.