IMARC Group, a leading market research company, has recently releases report titled “Bath and Shower Products Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028.” The study provides a detailed analysis of the industry, including the global bath and shower products market share, size, trends, and growth forecasts. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
Report Highlights
How Big is the Bath and Shower Products Market?
| Report Attributes | Details |
| Market Size in 2022 | US$ 47.6 Billion |
| Market Forecast in 2028 | US$ 63.4 Billion |
| Growth rate (2023 to 2028) | CAGR of 4.7% |
| Base Year of the Analysis | 2022 |
| Forecast Period | 2023-2028 |
What are Bath and Shower Products?
Bath and shower products encompass a diverse range of goods designed for personal cleanliness, rejuvenation, and relaxation during bathing routines. These include items like soaps, shampoos, conditioners, body washes, and bubble baths, designed to cleanse and nourish the skin and hair. Bath bombs, salts, and oils are other popular products, often infused with essential oils or therapeutic ingredients to soothe the mind and body. Shower gels and scrubs exfoliate and invigorate the skin, leaving it refreshed and radiant. For convenience, some products are multipurpose, serving as both shampoo and body wash. Additionally, there are various accessories such as loofahs, sponges, bath brushes, and the bathing experience. These products come in a variety of scents, formulations, and packaging to suit individual preferences and skin types. In essence, bath, and shower products aim to turn basic hygiene practices into delightful self-care rituals.
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What are the Growth Prospects and Trends in the Bath and Shower Products Market?
The rising health and hygiene awareness represents one of the key factors driving the growth of the global bath and shower products market. This, coupled with the increasing consciousness regarding personal hygiene and cleanliness is leading to higher consumption of bath and shower products which is acting as a major growth-inducing factor. Public health campaigns and information about preventing disease through cleanliness are contributing to this awareness. Social media influencers, beauty bloggers, and vloggers are significantly impacting consumer buying habits. Their product reviews, tutorials, and endorsement deals are making certain products popular almost overnight. There is a growing demand for bath and shower products made from natural and organic ingredients. These are perceived as being safer and healthier than those with synthetic chemicals. Other factors, such as product innovation, rising disposable income, e-commerce growth, and a cultural shift towards self-care and wellness, are creating a positive outlook for the market across the globe.
Who are the Key Players Operating in the Bath and Shower Products Industry?
Competitive Landscape with Key Players:
The report has also analysed the competitive landscape of the market with some of the key players.
- Bath & Body Works LLC (L Brands)
- Beiersdorf AG
- Colgate-Palmolive Company
- Estee Lauder Inc.
- Henkel AG & Co. KGaA
- ITC Limited
- Johnson & Johnson Consumer Inc.
- Kao Corporation
- L’Oréal S.A.
- Plum Island Soap Co.
- The Procter & Gamble Company
- Unilever
What is Included in Market Segmentation?
The report has categorized the market based on type, distribution channel and region.
Breakup by Type:
- Bar Soap
- Liquid Bath Products
- Shower Cream and Oil
- Others
Based on Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Online Stores
- Others
Regional Analysis:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, South Africa, Others)
Key Highlights of The Report:
- Market Performance (2017-2022)
- Market Outlook (2023-2028)
- Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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