Customer Relationship Management (CRM) is a tool used to make business strategies and manage comprehensive user data. It is significant for improving growth and knowing what a user expects from your business model.
Customer management is crucial for any business, and you should get it done for the organisation’s overall growth. The Hubspot agency London can help you with the smoother adoption of a CRM suitable for your organisation.
Why a Business Need CRM
Getting the correct CRM software is crucial if you want to increase sales and develop relationships with your clients. Effective CRM software can assist you in achieving your objectives, from lead information gathering to client data management.
CRM software strives to establish these customer relationships throughout business channels. It guarantees a great customer experience for your journey and ultimately helps increase the sales funnel.
Top 5 CRMs in 2022
There are plenty of CRMs available in the marketplace. You must choose the best for your business and grow with convenient pricing. Here are the top five CRM for your business with quality features that have every capability to boost your business.
Salesforce
With more than a million users globally, Salesforce is one of the most well-known names on this list. It is a cloud-based CRM tool that supports all business divisions, such as sales, service, marketing, analytics, and more.
The ability of Salesforce to interface with other programmes is its most crucial feature. This is only the fundamental component of the system. With this, additional features like area mapping and speed dialer can also be added as per the requirements.
Here are some of the top features of Salesforce CRM:
Contact management
You can keep a check on things like client communications, history, and social media mentions with the help of this feature.
Sales collaboration
You can set sales goals and revise targets with this in order to get the highest sales and improved management.
Lead management
You can drag and drop, share, and track files and updates using this CRM. It is very helpful in keeping an eye on the progress of the lead.
Email integration
Salesforce provides easy mail integration that gives sales representatives the power to work from an email app keeping data secure with automatic processes.
Sales forecasting
You can monitor sales and user activities and predict the sales with the data. It is one of the best features in Salesforce CRM.
Hubspot
Due to its excellent features and time-saving tools, HubSpot CRM is excellent for sales professionals. The capacity to gather, monitor, and develop fresh leads within a database makes it an excellent choice for marketing teams as well.
They provide a fully functional version of their software that is available for free, with the option to upgrade and have access to their comprehensive set of marketing tools.
Here are some of the top features of Hubspot CRM:
Email management
The rich features include email management to send free, customised emails and monitor your outcomes with integrated analytics and reports.
Easy integration
With Hubspot CRM, you can easily integrate with more than 300 apps and utilise the full potential of your business with increased functionality.
Sales pipeline
You can manage your sales funnel and keep an eye on anytime with individual activity monitoring and sales insight.
Live chats
Chatbots and live chat feature help with every feature, and you can make the best of your business’s increased capabilities.
Contact management
Connect your email inbox to Hubspot CRM to automatically synchronise and keep all contacts in one place for easy processing.
Zoho CRM
You can track crucial sales and marketing opportunities, get a high-resolution perspective of your company, and improve conversion rates using Zoho CRM. Additionally, it can seamlessly integrate with 500+ well-known business apps.
It has features like contact management, sales funnels, pipeline management, and workflow automation. Zoho comes with an AI-powered conversational assistant, task management, managing marketing campaigns, sales forecasting, providing customer support & service, reporting & analytics.
Here are some of the Key Features of Zoho CRM:
Email integration for instant overview
You can easily manage all the emails and send customised emails for increasing overall performance with insights analysis.
SalesIQ for visitor Tracking and sales intelligence
Zoho CRM’s AI-powered sales intelligence helps sales teams and representatives make decisions based on client profiles.
Campaigns for email marketing
You can manage all the campaigns and send emails with quality campaign management tools with Zoho CRM.
Performance management
You can get the most out of your small business investments with tools like gamification, reporting, sales forecasting, and territory management.
Process management
With the help of a sales builder and processing rules in Zoho CRM, your business team can map out each step of the sales process.
SugarCRM
With the help of SugarCRM, you can get a comprehensive idea of the entire customer process and overall time. It helps in the contextual knowledge required for a full customer perspective and opportunity anticipation.
Data gathered by SugarCRM can be utilised with automatic features through a centralised overview using reports and dashboard summaries. The AI system works by keeping a history of a customer’s experience and making accurate predictions about outcomes accordingly.
Here are some of the top features of SugarCRM:
Account management
Deep feature sets help in the overall account management of the business and make processing easy for the team to manage.
Opportunity management
All the processes are tightly integrated with CRM’s help desk and marketing platforms ensuring you make the best of your business.
Sales collaboration
AI-powered dashboard reports and add-on features based on marketing can help a business grow faster than ever with this CRM.
Pipeline management
With this, overall sales management is improved as it comes with cloud-based deployment and online support for easy operations.
Process automation
The quality developer tools are fully customised and helpful as centralised storage with a smooth workflow helps a business grow.
Microsoft Dynamics
Microsoft Dynamics CRM increases sales productivity and marketing performance with the help of social insights, business intelligence, and campaign management. It is helpful in on-premises and hybrid configurations.
Dynamics is capable of predicting customer needs and meeting them with personal attention and relationship management while increasing overall revenue.
Here are some of the top features of Microsoft Dynamics:
Customer Opportunity Management
All the data can be centralised and kept in one place for easy customer opportunity management with the Microsoft Dynamics CRM.
Reports and sales analytics
It enables data automation using workflows and supports information visualisation with detailed reports and analysis.
Mobile CRM
The world is going mobile-first, and Dynamics CRM helps you stay up to date with it. You can manage the CRM with mobile on a friendly interface.
Sales Forecasting
You can create data into excel sheets and manage the flow easily to predict the overall sales and make strategies to improve overall future sales.
Best CRM For Your Business
These CRMs are top five in functionality and approach. You can use these and improve the overall structure of your business model. CRM providers like Salesforce Partners London help you ease the process of using CRMs efficiently.
While selecting the ideal solution for your business, keep in mind that the type of software you use will rely on your industry, company size, workflow, existing software, and business procedures.
